Metro Vancouver Residents Name Their Dream Employers

Three in four Metro Vancouver employees are “delighted” or “happy” with their current job situation.

Vancouver, B.C. – The third annual “Dream Employer” poll, conducted by Insights West in partnership with Miles Employment Group and the Greater Vancouver Board of Trade, reveals a list of 20 finalists that will be narrowed to the Top 10 winners at the “Dream Employer” luncheon event on Thursday, April 28, 2016.

Insights West conducted one of the largest studies of its kind in Metro Vancouver, surveying 2,312 adults in the region, to determine the answer to the question: If you could work for any company in Metro Vancouver, who would it be? In addition, the survey also uncovered insights related to job satisfaction and loyalty—looking at the key drivers of what exactly makes a “Dream Employer.”

Relative to last year, it appears that job satisfaction and loyalty are increasing. The results show that 24% of employed Metro Vancouver residents are “delighted” with their current job (+2% since last year), while 50% are “happy” (+4) and 26% are “not so happy” (-6%). There is also a significant swing in terms of the number of employed residents who say they have no plans to abandon their current job (42%, +13) while half of them (46%, -8) would only consider leaving it if the right opportunity came along. Only 12% are actively looking for a new job, a five-point drop from last year’s results.

“In our third year of conducting the survey, we have found that job satisfaction and loyalty is increasing in this tight labour market,” says Steve Mossop, President of Insights West. “With economic growth in British Columbia topping the country, housing prices at an all-time high, and job growth increasing, employees are stopping to pause, and are a bit more reticent about leaving the safety of their current job.”

“This year, we had a few repeat winners and a significant number of new entries in this award,” says Sandra Miles, President and CEO of Miles Employment. “Some of the new entrants reflect the economic momentum in certain sectors and others represent the importance of meaningful work that is unique to Vancouver. We are excited about revealing the rank-order and top winners at our Greater Vancouver Board of Trade event on April 28.”

Who are the Dream Employers in Metro Vancouver? Each of the 2,312 survey respondents were asked to think specifically about as many as three organizations that currently operate in Metro Vancouver and would qualify as their “Dream Employer.” From the 6,264 votes tallied, we are pleased to announce the Top 20 company finalists (in alphabetical order):

•  BC Children’s Hospital/BC Women’s Hospital
•  BC Hydro
•  BC Lions
•  BC Liquor Distribution Board/BC Liquor Stores
•  BC SPCA
•  British Columbia Lottery Corporation (BCLC)
•  City of Surrey
•  City of Burnaby
•  City of Vancouver
•  David Suzuki Foundation
•  Electronic Arts/EA Sports/EA Games
•  Hootsuite Media
•  Mountain Equipment Co-op (MEC)
•  TELUS
•  Tourism Vancouver
•  University of British Columbia (UBC)
•  Vancity
•  Vancouver Aquarium
•  Vancouver Canucks Sports & Entertainment
•  Vancouver International Airport (YVR)

Join us on April 28, when the results of the survey will be presented by Steve Mossop from Insights West and Sandra Miles from Miles Employment at the 3rd Annual “Dream Employer” Awards. They will be joined by an expert panel of representatives from the Top 10 winners as determined by the survey. The winners will share what it really means to provide an engaged workplace that is able to attract and retain the best talent in B.C.

For more information on the event, click here.

About Insights West:

Insights West is a progressive, Western-based, full-service marketing research company. It exists to serve the market with insights-driven research solutions and interpretive analysis through leading-edge tools, normative databases, and senior-level expertise across a broad range of public and private sector organizations. Insights West is based in Vancouver and Calgary.

About Miles Employment Group:

The Miles Employment Group Ltd., www.miles.ca, founded in 2003, is one of the largest locally BC owned Talent Solutions Specialists.  Miles sets high standards in Temporary|Contract Staffing, Permanent Search Recruitment, Talent Management and Workforce Planning Solutions.  Miles has successfully placed over 10,460 talented candidates with BC’s top employers.

Miles brings decades of local proven experience in structuring and delivering complex recruitment campaigns to large public and private sector clientele predominantly for corporate roles in management, information technology, academia, healthcare, office services, customer service, finance and accounting, payroll specialists, sales and marketing, human resources, engineering, events, legal, logistics and procurement, from entry level to upper management.

About the Greater Vancouver Board of Trade:

Since its inception in 1887, the Greater Vancouver Board of Trade has been recognized as Pacific Canada’s leading business association, engaging members to positively impact public policy at all levels of government and to succeed and prosper in the global economy. With a Membership whose employees comprise one third of B.C.’s workforce, we are the largest business association between Victoria and Toronto. We leverage this collective strength, facilitating networking opportunities, and providing professional development through four unique Signature Programs. In addition, we operate one of the largest events businesses in the country, providing a platform for national and international business and thought leaders to further enlighten B.C.’s business leaders.

About this Release:

The survey, designed and hosted by Insights West, was conducted online between March 10 – 29, 2016. A total of 2,312 eligible and complete responses were compiled during the survey period. Data was weighted by region, age, gender and employment status to ensure the sample matches known population proportions from Census Canada data for B.C.

For further information, please contact:

Steve Mossop
President, Insights West
778-891-4762
stevemossop@insightswest.com