We are a progressive, full-service market research company offering insights-driven research solutions and interpretative analysis through leading-edge tools, normative databases and senior level expertise.

Latest News & Press

Angus Reid Forum Acquires Insights West’s Research Panel

May 7, 2018

Insights West is pleased to announce that Dr. Angus Reid and Steve Mossop have jointly formed a strategic venture and have created a new company called the Angus Reid... More

Parents think more expensive, products and accessories make car travel with their children safer

May 2, 2018

 

Burnaby, BC – A new BCAA survey shows that parents think they need to spend big dollars to keep their children safer in the car, concerned BCAA wants to... More

Young British Columbians Committed to Giving Back to Their Community

April 27, 2018

A solid majority of young British Columbians (18-29 years old) place considerable importance on giving back to their community through volunteering and making charitable donations.

Vancouver, BC – In celebration... More

Our Tools

We always strive to better meet the needs of our clients; one of the ways we do that is through innovative tools with a fresh approach. Some of our newer research tools:

Brand Reputation Insights

A low-cost, subscription-based research tool that measures how a company’s brand stacks up against its competition and 400+ other Canadian brands.

Creative Test Insights

Provides organizations the ability to test creative (whether it be digital, print, TV or a concept) and get quantitative feedback against normative benchmarks in a fast, flexible, affordable way.

Employee Satisfaction Insights

Straightforward approach to accurately measuring employee satisfaction (relative to normative benchmarks) and understanding what is helping or hurting an organization’s ability to keep staff.

Video Insights

Video taken by panel members can add a deeper understanding and context to other research, bringing results to life.

Alumni Engagement Insights

Allows post-secondary institutions to measure alumni engagement scores against normative benchmarks and learn where to strategically focus their efforts for the most impact.

Charitable Giving Insights

A syndicated study that assesses key behaviours and attitudes among the general BC public such as awareness of charities, past donation behaviour, propensity to donate to charities in the future, and attitudes toward charitable giving.

Municipal Citizen Insights

A unique research approach that allows cities to gauge performance and perceptions, and compare their results with residents in other jurisdictions.

Omnibus Insights

The perfect vehicle to gauge the opinions of 800 British Columbians quickly, easily and accurately at a fraction of the cost of a stand-alone project.

Multicultural Panel

Provides faster & more affordable insights into the opinions & perspectives of the Chinese & South Asian populations in Metro Vancouver.

Panel Management

Leverage Insights West’s passion and experience in panel management and focus on what you do best for less investment than panel management software.

Recent Blog Posts

Insights West Celebrates its 6th Anniversary!

March 22, 2018

As we celebrate our 6th anniversary, here are some of the highlights and achievements that made this such an incredible year!

1.    Improvements to Vancouver Insights Centre. It’s been... More

Finding that needle in the haystack for your next focus group

February 22, 2018

Having a hard time finding focus group participants? Over the past two years that it has been in operation, Vancouver Insights Centre has hosted hundreds of... More