A low-cost, subscription-based research tool that measures how a company’s brand stacks up against its competition and 400+ other Canadian brands.
Latest News & Press
February 21, 2018
Strong disagreement with the new second line of the national anthem outranks strong agreement by a 2-to-1 margin.
Vancouver, BC – The federal government’s decision to introduce gender-neutral English lyrics... More
February 13, 2018
Politics and intimacy are among the most contentious issues for Canadian couples.
Vancouver, BC – While four-in-five Canadians currently in a relationship dismiss Valentine’s Day as a “commercial enterprise”, three-in-four... More
February 8, 2018
Three-in-four employed women think men and women who do the same job and have the same skill levels are not paid equally.
Vancouver, BC – A significant majority of Canadians... More
We always strive to better meet the needs of our clients; one of the ways we do that is through innovative tools with a fresh approach. Some of our newer research tools:
- Brand Reputation Insights
- Creative Test Insights
- Employee Satisfaction Insights
- Video Insights
- Alumni Engagement Insights
- Charitable Giving Insights
- Multicultural Panel
- Municipal Citizen Insights
- Omnibus Insights
- Panel Management
Provides organizations the ability to test creative (whether it be digital, print, TV or a concept) and get quantitative feedback against normative benchmarks in a fast, flexible, affordable way.
Straightforward approach to accurately measuring employee satisfaction (relative to normative benchmarks) and understanding what is helping or hurting an organization’s ability to keep staff.
Video taken by panel members can add a deeper understanding and context to other research, bringing results to life.
Allows post-secondary institutions to measure alumni engagement scores against normative benchmarks and learn where to strategically focus their efforts for the most impact.
A syndicated study that assesses key behaviours and attitudes among the general BC public such as awareness of charities, past donation behaviour, propensity to donate to charities in the future, and attitudes toward charitable giving.
Provides faster & more affordable insights into the opinions & perspectives of the Chinese & South Asian populations in Metro Vancouver.
A unique research approach that allows cities to gauge performance and perceptions, and compare their results with residents in other jurisdictions.
The perfect vehicle to gauge the opinions of 800 British Columbians quickly, easily and accurately at a fraction of the cost of a stand-alone project.
Leverage Insights West’s passion and experience in panel management and focus on what you do best for less investment than panel management software.