Insights West has a variety of partners, allowing us to handle even the most complex studies—whether in Western Canada, the rest of our nation, the USA, or internationally. We have access to dozens of partners; below are profiles of a section of our preferred suppliers. If you’d like to become a preferred supplier, contact us.
FieldNation is the premier provider of face-to-face intercept interviewing services in Canada. BC-based, they are mobile-technology-enabled and have high quality field staff in most major Canadian centres.
FieldNation is Insights West’s partner of choice for any surveys requiring on-site surveys such as event feedback, customer satisfaction, creative testing, taste tests, or compliance checks. They’ve incorporated high-tech reporting capabilities into their reliable and professional interviewing services, to provide Insights West clients with fast, dependable results.
Toluna is one of the world’s leading independent online panel and panel technology provider to the global market research industry. They have their own proprietary panel, which is managed as a thriving community of 4 million participants in 39 countries at toluna.com: the world’s first social voting site.
Insights West relies on Toluna to provide support for custom-built panels for Insights West clients. They also provide sample and online scripting services for Insights West studies requiring sample outside Western Canada.
SSI – Survey Sampling International – is a global provider of sampling, data collection and data analytic services. They built and maintain their own consumer panels throughout the world, but also can provide access to respondents by other means, including social media and online communities and more, drawing on a broader and therefore more reliable sample.
Insights West partners with SSI for providing national Canadian, US, or international sample on studies that reach beyond Western Canada, as well as providing data analysis and scripting services for the data.
Panalytics Reseach Group
Panalytics Research Group, headed by Shahrokh Khorram, is a Vancouver-based public opinion and market research service provider, offering a full range of services. Respected for his technical expertise and sound judgement, Shahrokh is a recognized leader in the local research community.
Insights West partners with Panalytics on research projects with advanced analytics approaches. They are acknowledged experts in studies optimizing analysis techniques such as factor or cluster analysis, conjoint or discrete choice modeling, regression analysis, structural equation modelling, and much more.
Cido was created when three leading field organizations joined forces (Kramer Markforschung, Acrobat Research and Cimigo), Cido is a strategic partner for market research practitioners. It offers multi-mode data collection and operational services on a global scale. In Canada, Cido boasts one of the largest and most robust new immigrant panels, the Ethnic Voice Accord.
Insights West partners with Cido on research projects that require specialty samples, most often for ethnic or new Canadians research.
Confirmit Mobile Solutions (formerly Techneos)
Founded in Vancouver in 1995 and acquired by Oslo-based Confirmit in the fall of 2011, Techneos developed feedback and survey apps for Apple, Android, Blackberry, Nokia and Windows mobile devices, whereas Confirmit’s existing mobile software was limited to iPhones. Techneos’s systems are used for surveys as well as diaries, video research and ethnographic techniques. Its founder Dave King now leads Confirmit’s Mobile Solutions Unit.
Insights West works with Confirmit Mobile Solutions to create flexible mobile research platforms in order to conduct studies using a range of mobile devices.
Research Now is a global company that offers a range of products and services to support market research studies, from providing sample, to programming and hosting platforms, enriched media tools, recruiting services, and much more.
Insights West partners with Research Now primarily as an innovative provider of high quality sample from a range of sources (thus extra reliability) as well as scripting and data processing, for studies that require sampling beyond Western Canada.
Annik Tech is the data-management arm of Annik Systems, an India-based globally present provider of an enormous range of market intelligence and data management services.
At Insights West, we can employ the Annik Tech Rapid Dashboard Framework to help clients manage research data in new and powerful ways. It’s a uniquely advanced, flexible platform that lets you gain a clear, single, real-time view of your data, so you can make better decisions across your entire organization.
Network of Telephone Survey Providers
For scripting and fielding of telephone surveys, Insights West has a working relationship with several professional field service providers, operating in the region, the nation, and internationally. Our partners use CATI survey centres in regional locations, and take care in hiring only interviewers who are committed to high quality performance. Our priority is to partner with providers who use proactive, rather than “predictive” dialing, ensuring that their system does not hang up on people. Industry standards for quality control and confirmation are met or exceeded.