With a graduate degree in Geography and a BA from Concordia’s Liberal Arts College, Cayla’s background has helped her develop the ability to think broadly, critically, and conceptually in a variety of research fields.
Cayla supports qualitative and quantitative research projects through editing reports, checking numbers and surveys, and drafting reports, questionnaires, and moderation guides for the team at Insights West. She is also responsible for focus group and individual interview recruitment which involves working with clients and other researchers on screener design, incentive management, participant selection, and scheduling.
Cayla is most passionate about research that listens to people. Her experience working with small-scale farmers both nationally and internationally will always provide motivation to connect individual stories and experiences to larger trends.
As a relative newbie to Vancouver, Cayla loves the opportunity to hike, ski, and camp in the beautiful West Coast surroundings. However, part of her will always miss the rolling hills of South-Western Ontario where she grew up on an organic dairy farm. These days you can find Cayla playing squash, singing in community choir, and planning for her next international trip!