Our New Brand Look is Here! Get a First Look.

Our new brand stands for a fresh and modern approach to market research, and so much more!

After months of rethinking our brand, working with brand strategists and designers, and making adjustments and plans for all the touchpoints where our brand meets the world, we’re ready to reveal our new look and logo for the years ahead. Here’s a behind the scenes look at the work, the look, and the celebration that bring new meaning and purpose to the Insights West brand.