• Your Insights on Employee Satisfaction in Alberta August 1, 2013 Over half (54%) of employees would leave their current job for the right opportunity, despite the fact that many give their employer decent ratings (average rating of 7.2 on a 10-point scale). Calgary, AB – A recent online poll of 522 working adults in Alberta (those who are employed full or ...
  • Smartphone Users Expect More From Brands July 17, 2013 Nearly two-thirds (64%) of British Columbian adults now own a smartphone and are using their device an average of nearly two hours a day. What’s more, 79% expect a good mobile experience from the brands they trust.   Fresh from Insights West and iamota comes the Smartphone Insights Report, packed with details ...
  • Giving Back to Our Community March 6, 2013 Steve Mossop on Charitable Giving (Appearing in the April 2013 edition of VUE, the MRIA magazine) In the process of forming Insights West, following an 18-year career managing the Western Region at Ipsos, I determined that one of the core values of our new company would be giving back to the community ...